Mia (Mimi) Paranihi is a Māori creator making history and setting trends at the intersection of fashion, beauty, culture and community. With over 470,000 followers across TikTok and Instagram (and counting), Mia has cultivated a deeply engaged audience drawn to her magnetic energy, distinctive style and unapologetic authenticity.

She first captured national attention as a standout on Love Island Australia, breaking barriers as the show’s first-ever Māori contestant. Since then, Mimi has carved out a powerful and distinct lane as a trendsetting creative, seamlessly blending high-fashion streetwear with beauty, self-expression and raw, unfiltered storytelling that resonates far beyond the screen.

With millions of likes and a signature aesthetic that is both elevated and accessible, Mimi is more than a creator – she’s building a movement rooted in cultural pride, confidence and individuality. Her passion for fashion and beauty is a natural extension of her creativity, with content spanning from outfit creation and DIY’s, to makeup, skincare and personal rituals that celebrate self-confidence and identity.

Born in New Zealand and now based in Sydney, Mimi’s unique perspective and natural influence have positioned her as one of the most exciting and impactful voices in the creative landscape today.